Integromat (Make) Pricing Plans 2026 — Operations & Automation
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Now called Make: Integromat rebranded to Make in 2022. Free plan with 1,000 operations/month. Pro at $9.99/month for 10,000 ops (much cheaper than Zapier at $25/month).
Current Make (Integromat) Pricing (May 2026)
| Plan | Monthly Cost | Operations/Month | Best For |
|---|
| Free |
$0 |
1,000 operations |
Testing, simple workflows |
| Pro |
$9.99/month |
10,000 operations |
Small businesses, growing automation |
| Business |
$39.99/month |
100,000 operations |
Medium businesses, heavy automation |
| Enterprise |
$299+/month |
Unlimited operations |
Large teams, complex workflows |
What's an Operation?
Make counts "operations" as tasks completed in workflows. Each action (send email, create record, etc.) = 1 operation.
Single workflow: "New form → Create spreadsheet row"
2 operations
Complex workflow: "Slack message → Create Asana task → Send email"
3 operations
Typical small business (5 workflows, 20 ops/day)
600 ops/month (Free tier)
Growing team (10 workflows, 100 ops/day)
3,000 ops/month (Free tier)
Make vs. Zapier Pricing Comparison
| Plan Level | Make | Zapier | Operations |
|---|
| Free |
$0 |
$0 |
1,000 ops |
| Starter |
$9.99 |
$25 |
10,000 ops |
| Professional |
$39.99 |
$125 |
100,000 ops |
| Enterprise |
$299+ |
$800+ |
Unlimited |
Make is 60-75% cheaper than Zapier at every tier. This is why many teams are switching: Pro tier costs $9.99 instead of $25, Business tier $39.99 instead of $125.
Make's Advantages
- Cheaper than Zapier: 60-75% savings at every price point
- More flexible: Allows complex logic, data transformation, looping (Zapier charges extra for this)
- Better visual editor: Easier to build complex workflows without code
- No strict app limits: Mix and match any of 2,000+ apps in a single workflow
- Transparent pricing: Operations counted per workflow, not per task (easier to predict costs)
Why Make (Integromat) Lost Market Share to Zapier
Despite being cheaper, Zapier dominates the market. Why?
- Brand recognition: Zapier is synonymous with automation (like Kleenex for tissues)
- Marketing spend: Zapier invested heavily in content marketing and integrations
- Ecosystem: More apps explicitly mention Zapier integrations (lock-in effect)
- Learning curve: Make is powerful but less intuitive for beginners
- Historical reasons: Zapier was first, built the category (2011 vs. Make 2013)
When to Switch from Zapier to Make
Switch if:
- You're paying Zapier $100+/month (potential 70% savings with Make)
- You need complex logic or multi-step workflows (Make's strength)
- Budget is tight and you want the best automation ROI
- You're building for a team, not just yourself
Stay on Zapier if:
- You have simple workflows ($25/month or less)
- Your team already knows Zapier's interface
- You need Zapier's premium support (Make support is limited)
- Specific apps you need have better Zapier integrations
Real Cost Examples
Freelancer (5 simple workflows)
Free tier
Small team (15 workflows, 3,000 ops/mo)
$9.99/month (Make) vs. $25/month (Zapier)
Growing business (30 workflows, 30,000 ops/mo)
$39.99/month (Make) vs. $125/month (Zapier)
Annual savings (from Zapier to Make)
$180-1,000+ depending on usage
Frequently Asked Questions
Is Make the same as Integromat?
Yes. Make is the new name (rebranded in 2022). "Integromat" was the original brand. They're identical products.
How many operations do I need?
Most small businesses use 500-5,000 operations/month. Calculate by: (number of workflows) × (average operations per workflow) × (runs per month).
Can I switch from Zapier to Make mid-contract?
Yes. Just export your workflows and rebuild them in Make. Most migrations take 1-2 days. Zapier doesn't lock you in.
Is Make as reliable as Zapier?
Yes. Both have 99.9%+ uptime. Make processes trillions of operations annually. Choose based on features and pricing, not reliability.
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