ConvertKit Pricing 2026

ConvertKit is an email marketing platform built for creators. It combines email hosting with landing pages, subscriber management, and visual automation—purpose-built for newsletters, bloggers, and content creators.

Quick Pricing Summary

ConvertKit Pricing Plans (2026)

Plan Price Key Features
Free $0 Up to 1,000 subscribers, basic email broadcasts, limited forms, no automations, ConvertKit branding
Creator $25/month Up to 1,000 subscribers, email sequences, landing pages, forms, subscriber tagging, custom domain, analytics
Creator Plus $75/month Up to 10,000 subscribers, all Creator features + advanced automation, rule-based tagging, advanced analytics, subscriber export
Creator Pro $150/month Unlimited subscribers, all features, premium templates, API access, priority support, dedicated account manager

Cost by Subscriber Count (Annual)

Subscribers Monthly Annual Best For
500 (free tier) $0 $0 Testing and starting out
1,000 $0 (free) or $25 (Creator) $0 or $300 Free forever or unlock automations
5,000 $75 $900 Growing newsletter, Creator Plus plan
10,000 $150 $1,800 Creator Pro for unlimited
50,000+ $150 $1,800 Flat price for unlimited (best value at scale)

How ConvertKit Compares

Feature ConvertKit Mailchimp Brevo
Email Automation ✅ Excellent (creators) ✅ Good ✅ Excellent
Landing Pages ✅ Excellent ✅ Good ⚠️ Limited
Subscriber Tagging ✅ Built-in ✅ Good ✅ Good
SMS Marketing ❌ No ⚠️ Add-on ($20+) ✅ Included
Targeted for Creators ✅ Yes (purpose-built) ⚠️ More SMB-focused ⚠️ More B2B automation
Free Tier Limit 1,000 subscribers 500 contacts 300 contacts
Entry Price $25/mo $20/mo $20/mo

When to Choose ConvertKit

  • You're a creator or newsletter writer: ConvertKit is purpose-built for creators with subscriber tagging, sequences, and landing pages optimized for audience growth
  • You want the best free tier: 1,000 free subscribers (beats Mailchimp's 500 and Brevo's 300)
  • You're building a personal brand via email: Founder letters, newsletters, subscriber funnels—all baked into ConvertKit
  • Landing pages matter: ConvertKit's landing page builder is more powerful than Mailchimp's for creators
  • You're scaling beyond 1,000 subscribers: Creator Plus ($75/mo for 10K subs) is competitive with Mailchimp/Brevo and includes more creator tools

When to Choose Alternatives

  • You need SMS marketing: Brevo ($20/mo) includes SMS; ConvertKit doesn't have SMS
  • You're a small business (not creator): Mailchimp ($20/mo) is more geared toward SMBs; ConvertKit feels overkill
  • You need transactional email: Brevo includes transactional (order confirmations, etc); ConvertKit doesn't
  • You want the absolute cheapest option: Mailchimp/Brevo at $20/mo (ConvertKit is $25/mo at entry)

Frequently Asked Questions

What's the difference between ConvertKit's Free and Creator plan?

Free plan: broadcasts only (no email sequences/automations). Creator plan ($25/mo): full automation, landing pages, subscriber tagging. Both support up to 1,000 subscribers. The $25/mo Creator plan unlocks the automation that makes newsletters valuable.

Can I use ConvertKit for my e-commerce store?

ConvertKit is optimized for creators and newsletters, not e-commerce. If you need transactional emails (order confirmations), SMS marketing, or complex customer data, use Brevo or Klaviyo instead. ConvertKit is best for audience-first businesses (newsletters, courses, membership sites).

How is ConvertKit's email deliverability?

ConvertKit has strong deliverability (95%+) and IP warming practices for new accounts. It handles high-volume newsletters well. No complaints about spam folder issues if you follow email best practices.

Does ConvertKit offer annual discounts?

No annual billing discounts are currently offered. ConvertKit only bills monthly. Creator at $25/mo = $300/year (no discount for annual prepayment).

Can I import my list from Substack or Mailchimp?

Yes. ConvertKit supports CSV imports from Substack, Mailchimp, and any platform. You can import subscribers with their email, name, and custom fields. Migration usually takes 1-2 weeks including setting up automation.

ConvertKit Compared: Email Marketing Alternatives

Mailchimp vs Brevo vs ConvertKit
Full 3-way comparison
Mailchimp Pricing
Free–$350/mo — best for SMBs
Brevo Pricing
$20/mo — SMS + automation
Mailchimp vs HubSpot vs ConvertKit
3-way with HubSpot

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