Miro vs Mural vs FigJam Pricing 2026

TL;DR: FigJam is free if you use Figma (best for design teams). Miro and Mural cost $10–25/user/mo and compete on brainstorming/collaboration features. For a 10-person team: FigJam saves $1,200–3,000/year vs Miro/Mural. If you don't use Figma, choose Miro (better AI templates) or Mural (better real-time collaboration).

Pricing Overview

Miro Pricing 2026

What's included in Miro Team: Unlimited editable boards, real-time collaboration, 1 GB file storage per user, 1,000+ templates (including AI-generated), voting & comments, integrations (Slack, Teams, JIRA, Figma, Salesforce). No overage costs — one flat monthly rate per user.

Mural Pricing 2026

What's included in Mural Team: Unlimited boards, real-time collaboration for 20+ remote participants, 500+ templates, voting, integrations (Slack, Teams, Salesforce, Figma, Miro import). Mural emphasizes real-time distributed team collaboration — specifically designed for remote brainstorming.

FigJam Pricing 2026

Key point: FigJam is not separately priced. You get FigJam access as part of any Figma plan. Everyone in your workspace can use FigJam (file permissions = Figma workspace permissions). No additional license cost.

Feature Comparison

Real Cost Models by Team Size

10-Person Design Team (all use Figma)

If you're already paying for Figma Professional ($12/editor/mo = $120/editor/year):

• Figma + FigJam: $1,440/year for 10 editors + unlimited FigJam → $144/person/year
• Figma + Miro: $1,440 (Figma) + $1,200 (Miro) = $2,640/year → $264/person/year
• Figma + Mural: $1,440 (Figma) + $1,200 (Mural) = $2,640/year → $264/person/year

Savings by using FigJam: $1,200/year for 10 people. ROI: Stay with Figma + FigJam.

10-Person Team (No Figma — pure whiteboarding/brainstorming)

Miro vs Mural standalone:

• Miro Team: $1,200/year → $120/person/year
• Mural Team: $1,200/year → $120/person/year

Winner: Tie on price. Choose based on: Miro for better AI templates & brainstorming; Mural for remote team real-time collaboration.

25-Person Team (Mixed: 15 designers on Figma, 10 product/marketing on brainstorming)

Scenario: Add Miro/Mural for non-designers:

• Figma Professional (15 editors): $1,800/year
• + Miro/Mural (10 users, Team plan): $1,200/year
• Total: $3,000/year

Alternative (Figma + FigJam for all 25):

• Figma Professional (25 editors): $3,600/year
• FigJam: Included
• Total: $3,600/year

Verdict: Use Figma + FigJam for all 25 (even non-designers get access). Miro/Mural only if you need templates or specialized use cases.

When to Choose Each Tool

Use FigJam If:

• Your team already uses Figma for design (instant ROI: $1,200–3,000/year savings)
• You have 5–50 people; FigJam scales at fixed Figma cost
• You do design + lightweight brainstorming (user journeys, wireframes, feedback)
• You want simplicity: one tool, one workspace, one permission model
• You're budget-conscious for SMBs/startups

Use Miro If:

• You need heavy whiteboarding: brainstorming, workshops, user research synthesis
• You want 1,000+ templates and AI-generated templates out of the box
• You don't use Figma (or use it minimally)
• You're a product/UX-focused team (Miro is the industry standard for UX)
• You need Salesforce integration (for CRM-connected brainstorming)

Use Mural If:

• You have a distributed, fully-remote team (Mural is optimized for 20+ async collaborators)
• You do sprint planning, SAFe ceremonies, or enterprise agile practices
• You need enterprise features at mid-market price ($17/user/mo vs Miro $16)
• You prefer Mural's UX for real-time group facilitation (slightly better for live sessions)
• You don't use Figma

The Figma + FigJam Consolidation Playbook

If your team uses Figma, consolidating whiteboarding to FigJam saves serious money. Here's the migration path:

Step 1: Audit Current Usage

• Who uses Miro/Mural today? How many active users?
• What boards/templates do they need?
• Any integrations tied to Miro/Mural (e.g., Slack workflows, Salesforce)?

Step 2: Set Up FigJam in Figma Workspace

• Give your Figma workspace users FigJam editing access (no extra seat cost)
• Create templates in FigJam for common use cases (brainstorms, retrospectives, user journeys)
• Train 2–3 power users on FigJam (it's 90% the same as Miro/Mural)

Step 3: Pilot on 1–2 Teams

• Run 2–3 brainstorming sessions in FigJam instead of Miro/Mural
• Gather feedback: missing templates? Missing features? Integrations broken?
• If 80%+ of teams say "this works," proceed to migration

Step 4: Migrate Existing Boards

• Export high-value Miro/Mural boards to PDF or screenshot key decisions
• Recreate critical templates in FigJam (usually 3–5 boards)
• Archive (don't delete) old Miro/Mural boards for 30 days in case you need fallback

Step 5: Cancel Miro/Mural Subscriptions

• Once all teams have migrated, cancel at end of billing cycle
• Savings: ~$100–300/person/year depending on current plan

Hidden Costs & Gotchas

Miro/Mural

• Storage limits: Free tier has tight board limits (3 editable boards); Team tier is unlimited
• Guest limits: Some plans charge per guest collaborator ($0 on Team plan)
• Integration setup: Slack/JIRA integrations require workspace admin approval (not expensive, just friction)

FigJam

• Figma Professional minimum: You need at least Figma Professional ($12/editor/mo) for full FigJam editing rights. Figma Free viewers can read-only FigJam
• Workspace permissions tied to Figma: All FigJam edits use Figma workspace permissions (can't have separate FigJam-only access)
• Template library smaller: FigJam has ~100 built-in templates vs Miro's 1,000+ (but covers 80% of common use cases)

Quick Decision Matrix

Verdict: Which Tool Wins in 2026?

Overall winner: FigJam — if you use Figma. The consolidation value is undeniable: $1,200–3,000/year savings for design teams. FigJam has matured enough to handle 80% of brainstorming use cases, and it eliminates tool-switching friction.

For non-Figma teams: Miro and Mural are essentially tied on price ($10/user/mo). Choose Miro if you want AI templates and heavy brainstorming; choose Mural if your team is distributed and remote-first.

For startups: Use FigJam Free (with Figma Free for read-only) or Miro/Mural Free to test the waters. Once you're scaling (10+ people doing regular whiteboarding), upgrade to Team plans (~$1,200/year).

FAQ

Can you import Miro/Mural boards into FigJam?

Not directly. However, Miro and Mural both support PDF export. You can screenshot key decisions and recreate them in FigJam. For most teams, it's not worth migrating every board — just the active/valuable ones.

Does FigJam work offline?

No. FigJam, like Figma, requires internet. Miro and Mural also require internet for real-time collab, but both have limited offline capabilities for viewing boards.

Can external clients/stakeholders use FigJam?

Yes, but they need Figma workspace access. You can invite external collaborators to Figma (they see only the files you share). FigJam permissions follow Figma workspace rules.

What's Miro's main advantage over Mural in 2026?

Miro's AI-generated templates and 1,000+ template library make it faster for brainstorming without structure. Mural is better for structured facilitation (sprints, ceremonies, SAFe).

Should we use all three tools?

Rarely. If you use Figma, FigJam covers 80% of needs. If you need Miro/Mural for specialized brainstorming, pick one (not both — the switching cost isn't worth it). Total annual spend should max out at 1–2 tools across 10 people.